商務(wù)英語(yǔ)閱讀managementgurus

*,,,,,,,,,,單擊此處編輯母版標(biāo)題樣式,,單擊此處編輯母版文本樣式,,第二級(jí),,第三級(jí),,第四級(jí),,第五級(jí),,,Unit 3Management Gurus,,,,“In hindsight, most of management seems common sense. The trick is to glimpse the sense before it is common. That’s what gives you,the competitive edge,. That’s what moves the world along, and that’s what the gurus try to do.”,,,,—Charles Handy,,,Peter Drucker’s golden thoughts:,,,Intelligence, imagination, and knowledge are essential resources, but only effectiveness converts them into results.,,,Concentration-that is, the courage to impose on time and events his own decision as to what really matters and comes first.,“,專(zhuān)心”是一種勇氣，敢于決定真正該做和真正先做的工作。,,,,The effectiveness executive knows that to get strength one has to put up with weakness.,,Part Two,,,,,,,,,,,,,,,,,,,,Text A,,,Text B,Term Study,,Term Study,,Knowledge Worker,,A knowledge worker in today's workforce is an individual that is valued for their ability to interpret information within a specific subject area.,,Employees such as data analysts, product developers, planners, programmers, and researchers are all knowledge workers.,,Term Study,,Organizational Behavior,,,The study of human behavior, attitudes, and performance in organizations, as well as the nature of the organizations themselves.,,,,Term Study,,Privatization,,,Incidence or process of transferring ownership of a business, enterprise, agency or public service from the public sector (government) to the private sector (business).,,,Term Study,,Outsourcing,,Outsourcing is subcontracting a process, such as product design or manufacturing, to a third-party company. The decision to outsource is often made in the interest of lowering cost or making better use of time and energy costs, or to make more efficient use of land, labor, capital, technology and resources.,,,A production practice that considers the expenditure of resources for any goal other than the creation of value for the end customer to be wasteful, and thus a target for elimination.,,,,Term Study,,Lean Production,,The act of reorganizing the legal, ownership, operational, or other structures of a company for the purpose of making it more profitable, or better organized for its present needs.,,,Term Study,,Corporate Restructuring,,An approach aiming at improvements by means of elevating efficiency and effectiveness of the business process that exist within and across organizations.,,,Term Study,,Business Process Reengineering,,Part Three,,Outline and Questions,,,Text A Outline,,Management guru Peter F.,Drucker,: nearly 70-years’ devotion to the field,,,(… signature trademark… global insight),,II. FIRST TO SAY IT:,,Predictions,(What are they?),+ Biography,,III. COUNTERINTUITIVE INSIGHTS,,(“reporting cost”+outsourcing),,IV. NEW AREA OF INQUIRY,(nonprofit),,Text B Outline,(,Paras,. 1-2) Overall Statement before the interview,,The interview,,(,Paras,. 3-4) Q&A 1:,(two incompatible models…),,,(Paras.5-6) Q&A 2:,(incredulity),,(Paras.7-13) Q&A 3:,(… tell bad book from good ones…),,(Paras.14-16) Q&A 4:,(… affect…,affect,),,,,(Paras.17-18) Q&A 5:,(managers buy management books out of fear…),,(Paras.19-23) Q&A 6:,(blurring boundaries between self-help and management),,(Paras.24-27) Q&A 7:,(… Peter Drucker…),,(Paras.28-31) Q&A 8:,(management language problems),,(Paras.32 till the end) Q&A 9-11:,(managements theorists never criticize each other’s work ),,Part Four,Gurus,Gurus,Gurus,Gurus,Gurus,Gurus,Gurus,More Figures,,Top 10 Management Gurus,Listing in 2003 by Thinker 50 Survey,1,Michael E. Porter,2,Tom Peters,3,Robert Reich,4,Peter Drucker,5,Peter Senge,6,Gary S. Becker,7,Gary Hamel,8,Alvin Toffler,9,Hal Varian,10,Daniel Goleman,,,,邁克爾·波特（Michael E. Porter）,：當(dāng)今全球第一戰(zhàn)略權(quán)威，被譽(yù)為“競(jìng)爭(zhēng)戰(zhàn)略之父”，是現(xiàn)代最偉大的商業(yè)思想家之一。,,他的三部經(jīng)典著作《競(jìng)爭(zhēng)戰(zhàn)略》、《競(jìng)爭(zhēng)優(yōu)勢(shì)》、《國(guó)家競(jìng)爭(zhēng)優(yōu)勢(shì)》被稱(chēng)為競(jìng)爭(zhēng)三部曲。他的第一部廣為流傳的著作是1980年出版的《競(jìng)爭(zhēng)戰(zhàn)略》，這本書(shū)如今已再版63次，它改變了CEO的戰(zhàn)略思維。作者在書(shū)中總結(jié)出了五種競(jìng)爭(zhēng)力：它們分別是行業(yè)中現(xiàn)有對(duì)手之間的競(jìng)爭(zhēng)和緊張狀態(tài)、來(lái)自市場(chǎng)中新生力量的威脅、替代的商品或 服務(wù)、供應(yīng)商的還價(jià)能力以及消費(fèi)者的還價(jià)能力，這就是著名的"五力模型"。,,湯姆·彼得斯（Tom Peters）：,以《追求卓越》而從麥肯錫公司的普通職員一躍而成為管理大師。,,《財(cái)富》雜志聲稱(chēng)“我們生活在一個(gè)湯姆·彼得斯的時(shí)代”。他每次出書(shū)都會(huì)在歐美工商業(yè)界引發(fā)一場(chǎng)強(qiáng)烈的“地震”。,,《商業(yè)周刊》則這樣評(píng)價(jià)這位管理奇才：“無(wú)論你對(duì)湯姆·彼得斯的言論是喜歡還是嫌惡，他都稱(chēng)得上時(shí)繼彼得·德魯克之后最優(yōu)秀和最具影響力的管理學(xué)天才?！?,彼得斯最擅長(zhǎng)的主題就是“創(chuàng)新”，“請(qǐng)讓我們相信曙光就在眼前，但令人沮喪的是這需要不可思議的精神、狂熱和創(chuàng)業(yè)能量?！?,,,羅伯特·賴(lài)克（Robert B. Reich）：,美國(guó)著名左派經(jīng)濟(jì)學(xué)家。他曾經(jīng)在克林頓政府里擔(dān)任過(guò)勞工部長(zhǎng)，現(xiàn)在在加州大學(xué)伯克利分校擔(dān)任經(jīng)濟(jì)學(xué)教授。 2007年9月4日，賴(lài)克出版了新書(shū)《超級(jí)資本主義：商業(yè)、民主與生活的轉(zhuǎn)型》，主要談及美國(guó)社會(huì)中資本主義與民主的關(guān)系。,,關(guān)于裁員，賴(lài)克說(shuō)：“采取什么樣的裁員措施，比是否裁員更重要。采取人道的手段裁員的公司能更好地保持住留職員工的信任與忠誠(chéng)。而信任是企業(yè)最有價(jià)值但也是非常容易消失的資產(chǎn)?！?,,,彼德·圣吉（Peter M.Senge）,：美國(guó)“學(xué)習(xí)型組織理論”的創(chuàng)始人，當(dāng)代杰出的管理大師。,,,他于1990年提出的學(xué)習(xí)型組織理論的核心觀點(diǎn)是：企業(yè)持續(xù)發(fā)展的源泉是提高企業(yè)成為善于學(xué)習(xí)和持續(xù)學(xué)習(xí)的學(xué)習(xí)型組織。而企業(yè)要成為學(xué)習(xí)型組織，它必須完成“培養(yǎng)成員的自我超越意識(shí)”、“改善心智模式”、“形成共同愿景”、“搞好團(tuán)體學(xué)習(xí)”及“運(yùn)用系統(tǒng)思考”五項(xiàng)工作。,,貝克爾（Gary S. Becker）,：美國(guó)著名的經(jīng)濟(jì)學(xué)家和社會(huì)學(xué)家，1992年諾貝爾經(jīng)濟(jì)學(xué)獎(jiǎng)得主，芝加哥大學(xué)的教授。,,在他所有的論著中，《生育率的經(jīng)濟(jì)分析》是當(dāng)代西方人口經(jīng)濟(jì)學(xué)的創(chuàng)始之作；《人力資本》是西方人力資本理論的經(jīng)典，是席卷60年代經(jīng)濟(jì)學(xué)界的“經(jīng)濟(jì)思想上的人力投資革命”的起點(diǎn)；《家庭論》1981年在哈佛大學(xué)出版社出版時(shí)被該社稱(chēng)為是貝克爾有關(guān)家庭問(wèn)題的一本劃時(shí)代的著作，是微觀人口經(jīng)濟(jì)學(xué)的代表作。因而，這三部著作被西方經(jīng)濟(jì)學(xué)者稱(chēng)為“經(jīng)典性”論著，具有深遠(yuǎn)的影響。,,此外，西方經(jīng)濟(jì)學(xué)者把貝克爾的時(shí)間經(jīng)濟(jì)學(xué)和新的消費(fèi)論稱(chēng)為“貝克爾革命”。,,,加里·哈默爾（Gary Hamel）：,Strategos的創(chuàng)始人和董事長(zhǎng)，也是倫敦金融學(xué)院“戰(zhàn)略與國(guó)際管理”的訪問(wèn)學(xué)者。美國(guó)《財(cái)富》雜志也稱(chēng)他為“當(dāng)今商界戰(zhàn)略管理的領(lǐng)路人”。,,在與他齊名的另一位管理學(xué)大師彼得?圣吉眼中，哈默爾是“西方世界在戰(zhàn)略領(lǐng)域最具影響力的思想家”。,,哈默爾還是“戰(zhàn)略意圖” (Strategic intent)、“核心競(jìng)爭(zhēng)力”(Core competence)、“產(chǎn)業(yè)革命”(Industry revolution)等革命性概念的提出者和實(shí)踐者，通過(guò)他卓越的管理實(shí)踐，“建立彈性組織”、“將革新打造成無(wú)處不在的企業(yè)能力”、“改變規(guī)則和重塑產(chǎn)業(yè)形態(tài)”等理念日益深入人心。,,,阿爾文·托夫勒（Alvin Toffler）,：未來(lái)學(xué)大師、世界著名未來(lái)學(xué)家，當(dāng)今最具影響力的社會(huì)思想家。,,,1970年出版《未來(lái)的沖擊》，1980年出版《第三次浪潮》，1990年出版《權(quán)力的轉(zhuǎn)移》等未來(lái)三部曲，享譽(yù)全球，成為未來(lái)學(xué)巨擘，對(duì)當(dāng)今社會(huì)思潮有廣泛而深遠(yuǎn)的影響。,,托夫勒的妻子海蒂也是知名的未來(lái)學(xué)者，兩人多次合作著述，2006年5月，兩人的最新作品《財(cái)富的革命》全球同步出版。,,瓦里安（ Hal R.Varian）,：加州大學(xué)伯克利分校信息管理和系統(tǒng)學(xué)院的院長(zhǎng)，經(jīng)濟(jì)與信息管理學(xué)教授。,,他的兩部作品《微觀經(jīng)濟(jì)分析》和《中級(jí)微觀經(jīng)濟(jì)學(xué)》分別成為經(jīng)濟(jì)學(xué)專(zhuān)業(yè)本科生和研究生的教科書(shū)。,,丹尼爾·戈?duì)柭?Daniel Goleman) ：,哈佛大學(xué)心理學(xué)博士，曾四度榮獲美國(guó)心理協(xié)會(huì)（APA）最高榮譽(yù)獎(jiǎng)項(xiàng)，20世紀(jì)80年代即獲得心理學(xué)終生成就獎(jiǎng)，并曾兩次獲得普利策獎(jiǎng)提名。,,1995年，戈?duì)柭鼞{借暢銷(xiāo)書(shū)《情商：它為什么比智商更重要》（Emotional Intelligence: Why It Can Matter More Than IQ）而一舉成名，使“情商”引起廣泛注意并流行。,,1998年和2002年，戈?duì)柭殖霭媪恕肚樯虒?shí)務(wù)》（Working with Emotional Intelligence）和《最根本的領(lǐng)導(dǎo)力：情商的威力》（Primal Leadership: Realizing the Power of Emotional Intelligence）兩本情商專(zhuān)著。,,Part Five Discussion,,Who gave us the concepts of “knowledge economy”, “business process reengineering” and “new economy”? Talk about their achievement in details.,Question for Text A,,,,,,,Is it true that business gurus are just good at analyzing other people’s business? Can you list out some business gurus good at managing their own careers or skillful at packaging their thought into memorably self-contained insights, catchphrases and jargon? Whose catchphrase is “crossing the chasm”?,Question for Text B,,