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1、8th edition Steven P. Robbins Mary Coulter PowerPoint Presentation by Charlie Cook Copyright 2005 Prentice Hall, Inc. All rights reserved. Copyright 2005 Prentice Hall, Inc. All rights reserved. 112 L E A R N I N G O U T L I N E Follow this Learning Outline as you read and study this chapter. Un
2、derstanding Communications Differentiate between interpersonal and organizational communication. Discuss the functions of communication. The Process of Interpersonal Communications Explain all the components of the communication process. List the communication methods managers might use. Descri
3、be nonverbal communication an how it takes place. Explain the barriers to effective interpersonal communication and how to overcome them. Copyright 2005 Prentice Hall, Inc. All rights reserved. 113 L E A R N I N G O U T L I N E (contd) Follow this Learning Outline as you read and study this chapt
4、er. Organizational Communication Explain how communication can flow in an organization. Describe the three common communication networks. Discuss how managers should handle the grapevine. Understanding Information Technology Describe how technology affects managerial communication. Define e-mai
5、l, instant messaging, voice-mail, fax, EDI, teleconferencing, videoconferencing, intranet, and extranet. Explain how information technology affect organizations. Copyright 2005 Prentice Hall, Inc. All rights reserved. 114 L E A R N I N G O U T L I N E (contd) Follow this Learning Outline as you r
6、ead and study this chapter. Communication Issues in Todays Organization Discuss how Internet employee gripe sites affect communications. Explain how organizations can manage knowledge. Describe why communicating with customers is an important managerial issue. Explain how political correctness i
7、s affecting communication. Copyright 2005 Prentice Hall, Inc. All rights reserved. 115 L E A R N I N G O U T L I N E (contd) Follow this Learning Outline as you read and study this chapter. What Is An Organization? Describe the characteristics of an organization. Explain how the concept of an or
8、ganization is changing. Why Study Management? Explain the universality of management concept. Discuss why an understanding of management is important even if you dont plan to be a manager. Describe the rewards and challenges of being a manager. Copyright 2005 Prentice Hall, Inc. All rights reser
9、ved. 116 What Is Communication? Communication The transfer and understanding of meaning. Transfer means the message was received in a form that can be interpreted by the receiver. Understanding the message is not the same as the receiver agreeing with the message. Interpersonal Communication Commun
10、ication between two or more people Organizational Communication All the patterns, network, and systems of communications within an organization Copyright 2005 Prentice Hall, Inc. All rights reserved. 117 Four Functions of Communication Functions of Communication Control Motivation Emotional Express
11、ion Information Copyright 2005 Prentice Hall, Inc. All rights reserved. 118 Functions of Communication Control Formal and informal communications act to control individuals behaviors in organizations Motivation Communications clarify for employees what is to done, how well they have done it, and
12、what can be done to improve performance Copyright 2005 Prentice Hall, Inc. All rights reserved. 119 Functions of Communication (contd) Emotional Expression Social interaction in the form of work group communications provides a way for employees to express themselves. Information Individuals and w
13、ork groups need information to make decisions or to do their work. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1110 Interpersonal Communication Message Source: senders intended meaning Encoding The message converted to symbolic form Channel The medium through which the message travel
14、s Decoding The receivers retranslation of the message Noise Disturbances that interfere with communications Copyright 2005 Prentice Hall, Inc. All rights reserved. 1111 Distortions in Communications Message Encoding The effect of the skills, attitudes, and knowledge of the sender on the process
15、of encoding the message The social-cultural system of the sender The Message Symbols used to convey the messages meaning The content of the message itself The choice of message format Noise interfering with the message Copyright 2005 Prentice Hall, Inc. All rights reserved. 1112 Distortions in Com
16、munications (contd) The Channel The senders choice of the appropriate channel or multiple channels for conveying the message Receiver The effect of skills, attitudes, and knowledge of the receiver on the process of decoding the message The social-cultural system of the receiver Feedback Loop Comm
17、unication channel distortions affecting the return message from receiver to sender Copyright 2005 Prentice Hall, Inc. All rights reserved. 1113 Interpersonal Communication Methods Face-to-face Telephone Group meetings Formal presentations Memos Traditional Mail Fax machines Employee publica
18、tions Bulletin boards Audio- and videotapes Hotlines E-mail Computer conferencing Voice mail Teleconferences Videoconferences Copyright 2005 Prentice Hall, Inc. All rights reserved. 1114 Evaluating Communication Methods Feedback Complexity capacity Breadth potential Confidentiality Enc
19、oding ease Decoding ease Time-space constraint Cost Interpersonal warmth Formality Scanability Time consumption Copyright 2005 Prentice Hall, Inc. All rights reserved. 1115 Interpersonal Communication (contd) Nonverbal Communication Communication that is transmitted without words. Sounds
20、with specific meanings or warnings Images that control or encourage behaviors Situational behaviors that convey meanings Clothing and physical surroundings that imply status Body language: gestures, facial expressions, and other body movements that convey meaning. Verbal intonation: the emphasis tha
21、t a speaker gives to certain words or phrases that conveys meaning. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1116 Interpersonal Communication Barriers Defensiveness National Culture Emotions Information Overload Interpersonal Communication Language Filtering Copyright 2005 Prentice
22、 Hall, Inc. All rights reserved. 1117 Barriers to Effective Interpersonal Communication Filtering The deliberate manipulation of information to make it appear more favorable to the receiver. Emotions Disregarding rational and objective thinking processes and substituting emotional judgments when i
23、nterpreting messages. Information Overload Being confronted with a quantity of information that exceeds an individuals capacity to process it. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1118 Barriers to Effective Interpersonal Communication (contd) Defensiveness When threatened, reac
24、ting in a way that reduces the ability to achieve mutual understanding. Language The different meanings of and specialized ways (jargon) in which senders use words can cause receivers to misinterpret their messages. National Culture Culture influences the form, formality, openness, patterns and us
25、e of information in communications. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1119 Overcoming the Barriers to Effective Interpersonal Communications Use Feedback Simplify Language Listen Actively Constrain Emotions Watch Nonverbal Cues Copyright 2005 Prentice Hall, Inc. All righ
26、ts reserved. 1120 Types of Organizational Communication Formal Communication Communication that follows the official chain of command or is part of the communication required to do ones job. Informal Communication Communication that is not defined by the organizations hierarchy. Permits employees
27、to satisfy their need for social interaction Can improve an organizations performance by creating faster and more effective channels of communication. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1121 Communication Flows Lateral D o w n w a r d U p w a r d Copyright 2005 Prentice Hall,
28、 Inc. All rights reserved. 1122 Direction of Communication Flow Downward Communications that flow from managers to employees to inform, direct, coordinate, and evaluate employees. Upward Communications that flow from employees up to managers to keep them aware of employee needs and how things can
29、be improved to create a climate of trust and respect. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1123 Direction of Communication Flow (contd) Lateral (Horizontal) Communication Communication that takes place among employees on the same level in the organization to save time and facili
30、tate coordination. Diagonal Communication Communication that cuts across both work areas and organizational levels in the interest of efficiency and speed. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1124 Types of Communication Networks Chain Network Communication flows according to t
31、he formal chain of command, both upward and downward. Wheel Network All communication flows in and out through the group leader (hub) to others in the group. All-Channel Network Communications flow freely among all members of the work team. Copyright 2005 Prentice Hall, Inc. All rights reserved.
32、 1125 The Grapevine An informal organizational communication network that is active in almost every organization. Provides a channel for issues not suitable for formal communication channels The impact of information passed along the grapevine can be countered by open and honest communication with
33、employees. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1126 Information Technology Benefits of Information Technology (IT) Increased ability to monitor individual and team performance Better decision making based on more complete information More collaboration and sharing of informati
34、on Greater accessibility to coworkers Copyright 2005 Prentice Hall, Inc. All rights reserved. 1127 Information Technology (contd) Networked Computer Systems Linking individual computers to create an organizational network for communication and information sharing. E-mail Instant messaging Voice-m
35、ail Fax machines Electronic Data Exchange (EDI) Teleconferencing Videoconferencing Copyright 2005 Prentice Hall, Inc. All rights reserved. 1128 Information Technology (contd) Types of Network Systems Intranet An internal network that uses Internet technology and is accessible only to employees. Ex
36、tranet An internal network that uses Internet technology and allows authorized users inside the organization to communicate with certain outsiders such as customers and vendors. Wireless capabilities Copyright 2005 Prentice Hall, Inc. All rights reserved. 1129 How IT Affects Organization Removes t
37、he constraints of time and distance Allows widely dispersed employees to work together. Provides for the sharing of information Increases effectiveness and efficiency. Integrates decision making and work Provides more complete information and participation for better decisions Creates problems of
38、 constant accessibility to employees Blurs the line between work and personal lives Copyright 2005 Prentice Hall, Inc. All rights reserved. 1130 Current Communication Issues Being connected versus being concerned Managing Internet gripe sites as a valuable resource for unique insights into the org
39、anization. Employee complaints (“hot-button” issues) Customer complaints Responding to Internet gripe sites Recognized them as a valuable source of information Post message that clarify misinformation Take action to correct problems noted on the site Set up an internal gripe site Continue to monitor
40、 the public gripe site Copyright 2005 Prentice Hall, Inc. All rights reserved. 1131 Current Communication Issues (contd) Managing the Organizations Knowledge Resources Build online information databases that employees can access Create “communities of practice” for groups of people who share a con
41、cern, share expertise, and interact with each other. Copyright 2005 Prentice Hall, Inc. All rights reserved. 1132 Communication and Customer Service Communicating Effectively with Customers Recognize the three components of the customer service delivery process The customer The service organizati
42、on The service provider Develop a strong service culture focused on the personalization of service to each customer. Listen and respond to the customer Provide access to needed service information Copyright 2005 Prentice Hall, Inc. All rights reserved. 1133 “ Politically Correct” Communication Do not use words or phrases that stereotype, intimidate, or offend individuals based on their differences. However, choose words carefully to maintain as much clarity as possible in communications.
羅賓斯《管理學》英文原版講義全集StuRC8eCh.ppt
